What we do
At Flame, we turn media into results. More leads, more reach, more impact. With over 20 years of experience, we connect your brand with the right people, at the right time, across the right channels for maximum impact. Every dollar works harder, and every outcome is clear.
Digital
01
Most digital plans end up as a handful of channels and dashboards, with no clear answer on whether any of it's working. We start with your goals, not the channel mix: direct, programmatic and social for reach, native and ringfencing for the moments that matter, competitive analysis to find the real gaps. Every channel ties to a stage of your funnel, and nothing stays static. We keep feeding in what's performing while the campaign's still live, so it gets sharper as we go, not after a wrap-up report. It all comes back to you in one place through Supermetrics reporting live, across every platform, in terms that mean something to your goals.
TV for Impact
02
TV isn't a standalone channel any more, it sits alongside on-demand, BVOD and the digital platforms your audience is watching in the same evening, and a plan that treats it separately misses how people actually watch. It still delivers incredible reach and impact, and nothing else does it through sight, sound and emotion the way TV does. We measure and track how TV performs alongside everything else, so you're seeing the full picture of reach and impact, not TV numbers in one silo and digital numbers in another. It's planned as part of one strategy, not a separate line item that happens to be on the same media plan.
The Impact of Out of Home
03
Outdoor works at a scale nothing else can — a bus back or a big-format site doesn't ask for attention, it commands it. Programmatic digital OOH means we can trigger creative by time of day, weather or trend, so the message matches the moment. Bus backs can link regions together on the move, while a well-placed bus shelter can turn a two-minute wait into a moment of genuine escape. OOH works both ends of the funnel — a subtle nudge right at the point of purchase, or sheer scale and impact to build a brand people remember.
Connect with Radio
04
Radio builds frequency fast — multi-station buys put your message in front of the same audience again and again, which is how you cut through in a cluttered media landscape. We extend that into podcasts on Spotify, following your audience into on-demand listening so the message keeps landing wherever they're tuned in.
Print You Can Trust
05
The written word still carries weight. Print sits inside publications people trust for journalistic integrity, that's a kind of credibility no algorithm can manufacture, and in a cluttered media world, it still reads as a source of truth. It's rarely just the page any more either: most mastheads now run across print, digital and social, so one placement carries further than the physical copy alone. Planned cohesively alongside everything else, print still earns its place — not out of habit, but because it does something other channels can't.
Strategic Planning
06
Every channel can offer value, but only when it's working in unison towards your goals, with results you can see and hold us to. That approach saves you time and cost too: one plan, one team, one point of accountability, instead of managing each channel separately and hoping it all adds up. Working in step with you, your creative team or agency from day one, media and creative move together, each one making the other stronger, so nothing gets lost between the idea and the audience.